Inventory of AI public account writing tools, 6 practical tests to improve self-media efficiency in 2026

Official accounts, video accounts, Xiaohongshu, Douyin, self-media operators have to produce a large amount of text content every day, and every step from topic selection, drafting, illustration to typesetting takes time. The AI ​​writing tools in 2026 have evolved from the first-generation "script washer" to a full-link assistant that can perform topic selection analysis, style customization, SEO optimization, and automatic typesetting. By using these tools well, it is not difficult for ordinary self-media authors to update 3 to 5 pieces of content a week. This article counts 6 tested and useful AI public account writing tools, covering everything from general dialogue models to vertical self-media platforms. It provides matching suggestions based on usage scenarios. The goal is to help you find the combination that best suits your workflow.

1. Which aspects of public account writing are suitable for using AI?

Not all writing aspects are suitable to be handed over to AI. First, break down the process to see where AI can take over. The entire process of a public account article usually includes ten steps: topic planning, keyword research, outline construction, first draft of content, case material supplement, style optimization, title polishing, illustration production, layout beautification, and release preview.

Links suitable for AI processing are data-driven and templated parts, such as topic selection analysis, keyword research, outline generation, first draft drafting, title candidate, illustration generation, and layout application. What the author needs to personally control are the personalized parts such as personal opinions, industry insights, exclusive cases, style setting, and brand value delivery. If AI is used in the right position, the author can change from a content producer to a content editor, and the efficiency can be doubled.

2 General large model tools

General-purpose large models such as ChatGPT, Claude, and Gemini are the main weapons of self-media authors. They can complete almost all text tasks from topic analysis, outline construction, first draft writing, style rewriting, title polishing, and SEO optimization. The Chinese expression is fluent and the connection is simple. You can directly open the webpage and enter the prompt words to use.

In the actual workflow, ChatGPT is suitable for rapid switching of multi-scenario tasks. The GPT series has good command compliance, and the output is accurate if the prompt words are clearly written. Claude has a reputation for long text structure and style consistency, and is suitable for writing long and in-depth articles. Anthropic invests heavily in the controllability of model output and responds well to instructions on changing the writing style. Gemini has advantages in searching time-sensitive information and processing multi-modal materials. When you need to insert chart data into your article, it can help you generate it in one step.

The biggest shortcoming of general-purpose large models is that they are not typed directly. Once you have written the document, you need to manually copy it to the official account editor or a third-party typesetting tool for styling. This void gave rise to a second category of tools.

3 Domestic dialogue model tools

The three domestic dialogue models, Tongyi Qianwen, Wenxinyiyan, and Kimi, have their own differentiated advantages in public account writing. The first is that Chinese localization is more thorough, and the sentences written do not look like the translated accent. The second is that the cost is more friendly, the subscription price is lower than that of overseas models, and the long-term use cost is controllable. The third is the compliance advantage. When the article involves domestic policies, laws, and industry regulations, domestic models are more sensitive to boundaries and are less likely to write content that requires secondary revisions.

In terms of specific selection, Tongyi Qianwen’s comprehensive strength is balanced and suitable for being the main force. Wen Xin Yi Yan's search engine is highly time-sensitive, and writing comments on current affairs is relatively smooth. Kimi has excellent long-context ability, and has obvious advantages when processing tens of thousands of words of material integration or co-writing of multiple reference articles. Register for free accounts from all three and use them in turn. Most public account authors can find the one that works for them.

4 We-media vertical AI tools

The third category is vertical AI tools specifically designed for self-media scenarios, such as Notion AI, Secret Tower Writing Cat, Biling AI Writing, Wukong AI, etc. The selling point of these tools is to encapsulate the capabilities of general large models into standardized operations for self-media scenarios, such as one-click generation of popular titles, automatic application of public account templates, built-in topic selection libraries, and built-in keyword tools.

The advantage of vertical tools is that the operating threshold is low. Self-media authors do not need to learn prompt word engineering and can complete a complete content production with just a few clicks on the tool interface. The disadvantage is that the capabilities of the underlying model are limited by the version connected by the manufacturer, and the top model is usually not connected. The output quality of deep tasks is not as good as using ChatGPT Claude directly. It is recommended that vertical tools be used in standardized processes, and in-depth content should still follow the general model.

5 Typesetting and Beautification Tools

After the article is written, it must be typeset before it can be published. The native editor of the official account has basic functions, and most authors will use third-party typesetting tools. Xiumi, 135 Editor, i Typesetting, New List Editor, etc. are all mainstream choices on the market. Most of these tools are equipped with AI capabilities, such as automatically generating cover images, intelligently recommending images, applying templates with one click, and adjusting article structures in batches.

In 2026, these tools will generally have built-in AI assistant buttons. Selecting a piece of text will allow AI to rewrite, expand, and abbreviate it. Selecting an article will allow AI to generate a summary or recommend a title. By integrating AI writing and typesetting into one interface, authors do not have to switch between multiple tools, significantly improving efficiency. Subscription prices generally range from a few dozen yuan to a hundred yuan per month, depending on the specific function level.

6 Picture generation tools

Public accounts with pictures and texts have a higher reading rate, and pictures are a link that cannot be ignored. AI illustration tools are roughly divided into two categories. One is to use general AI illustration tools to generate illustrations yourself (such as Midjourney, Stable Diffusion, DALL-E, Flux, Nano Banana), and the other is to use library tools to find ready-made materials (such as Unsplash, Pexels, Freepik's AI search function).

Self-media authors recommend using both lines. Pictures that require a unique visual style and strong IP tonality can be directly generated using AI graphic images to ensure visual differentiation. Regular popular science, news, and tutorial pictures can be retrieved using the library tool, which is efficient, high-quality, and stable. Cover pictures usually need to be more refined. If you have time, you can use AI sketches and manual fine-tuning. The click-through rate of the resulting cover will be significantly higher than that of cookie-cutter gallery pictures.

7 AI summarization and archiving tools

Writing public accounts is inseparable from material collection. Turning industry reports, interview recordings, and reference articles into writeable materials is a hidden high-cost link. Two types of tools are recommended here. The first category is AI summary tools such as NotebookLM, MiTa Search's AI summary, and Kimi long text summary, which automatically compress large sections of material into key points. The second category is AI conversation archiving tools. When self-media authors write articles, they repeatedly have conversations with ChatGPT Claude Gemini. These conversations themselves are valuable material. Save AI is a Chrome extension that can export conversations from 12 AI sites such as ChatGPT, Claude, and Gemini into PDF, Word, Markdown, JSON, and long images with one click. Local priority is given to offline available data but not to the cloud. Archive every conversation you have when writing an article. Over time, it will become a personal library of writing ideas. You can quickly find the direction by flipping through it when writing on similar topics.

8 Topic analysis and popularity query tools

The topic selection determines the ceiling of an article, and the wrong topic cannot be saved no matter how well executed it is. AI's ability in topic selection is mainly reflected in data analysis and identifying trends from hot searches and articles across the entire network. Platforms such as Xinbang, Baidu Index, WeChat Index, and 5118 are all connected to AI, which can automatically provide popularity reports, topic selection analysis for benchmarking accounts, and keyword difficulty assessments.

To use topic analysis and writing tools in tandem, the process is to first use platform tools to find hot topics, then use general AI models to generate outlines and first drafts, and finally use typesetting tools to publish them. The entire process is done in one go, from inspiration to publication, and it can be completed in as little as 1 to 2 hours.

9 Tool combinations for different account positioning

Tool selection ultimately comes down to account positioning. For emotional and life-related public accounts, it is recommended to use a general dialogue model and typesetting tools. You can write the personalized part of the writing style yourself, and let AI complete the templated part. For technology and industry analysis public accounts, it is recommended to use Kimi plus ChatGPT for dual-line operations. Kimi integrates long text materials, ChatGPT adjusts the output writing style, and uses AI text drawings such as Midjourney or Lingtu for illustrations. For goods delivery and e-commerce accounts, it is recommended to add vertical AI tools and libraries to focus more on product understanding and audience analysis, and let AI take over the standardization part of the text part.

Regardless of the type, it is recommended to retain a writing "flow", which is a part that AI cannot replace. Think of AI as an assistant, not as the main author. What readers want to see is your independent point of view, unique perspective, and real experience, which cannot be written by AI.

10 common misunderstandings when using AI to write public accounts

The first misunderstanding is that AI can completely ghostwrite and publish directly. The first draft generated by AI usually has problems such as too many clichés, false cases, and mediocre opinions. The direct release allows readers to see through it at a glance. The correct approach is for AI to produce an outline and first draft, and the author does in-depth secondary creation, adding unique perspectives and real cases.

The second misunderstanding is over-reliance on a single tool. Every tool on the market has its own areas of expertise, and using only one tool can easily lead to bottlenecks. A reasonable approach is to rotate several tools and choose the most suitable one according to the task. The third misunderstanding is to ignore original testing. Platforms such as official accounts, Baijia accounts, and Toutiao accounts have originality detection mechanisms. If AI-generated content is published directly without rewriting, it may be judged as having low originality and deductions for recommendation will be deducted. It is recommended to use a duplication check tool before publishing to ensure that the originality is above 70.

11 Frequently Asked Questions FAQ

Will using AI to write a public account cause the platform to demote you?

The attitude of mainstream platforms towards AI content is that they do not prohibit it but require labeling or maintaining originality. Low-quality content generated entirely by AI will be downgraded, but content platforms that use AI assistance plus artificial in-depth secondary creation basically do not treat them differently. The judgment criterion is the value density of the content, not whether AI is used. If you treat AI as a tool rather than as the main author, there will be basically no risk of losing authority.

Which AI tool is the best for writing public accounts?

There is no single best tool, it all depends on your content type. If you need long and in-depth content, use Claude or Kimi. If time-sensitive hot search content is required, use Gemini or Wen Xinyiyan. If you need stable standard output, use Tongyi Qianwen or ChatGPT. You need to quickly set up templates using Secret Tower Writing Cat or Pen Spirit AI. It is recommended to try each type of tool for a week and decide on the main combination according to your own content direction.

How to avoid reading through content written by AI at a glance

The most important thing is to add personalization elements. The first is real cases. AI cannot compile your own experiences, people you have interviewed, and products you have used. The second is independent viewpoints, different views on hot topics, and predictions of trends. These are personal values. The third is personality expression, your mantra, common sentence patterns, and specific industry terms. Feed these to the AI ​​and let it imitate your tone. The fourth is detailed description, specific scenes, dialogues, and sensory experiences, which make the article come alive.

How much does AI writing cost?

The subscription fee for general large models ranges from 20 to 200 yuan per month, depending on whether you choose ChatGPT Plus Claude Pro or domestic subscription. Vertical AI tools range from 30 to 100 yuan per month. Typesetting tools range from 30 to 100 yuan per month. Graphics tools are billed based on usage, ranging from tens to hundreds. All in all, a public account author’s monthly investment in AI tools is about 100 to 500 yuan, which is very cost-effective compared to the increased efficiency.

Can AI tools replace professional writers?

Not in the short term. What AI is currently good at is content production with standard answers. It can do well in standardized copywriting, industry science popularization, and product introduction. For content that requires unique perspectives, in-depth research, and original judgment, AI still plays a supporting role, not the leading role. The value of professional writers lies in topic selection judgment, depth of thinking, and personal style, which AI cannot do. In the short term, AI will replace low-end writers, in the medium and long term it will change the way writers work, and the irreplaceability of top writers will become more prominent.